Plarium buys Finland’s mobile studio Futureplay to expand into casual games

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Plarium’s games have 390 million midcore mobile and Computer players, and now it is expanding into the casual sector with an agreement to get Finland’s Futureplay. The businesses didn’t disclose the price tag.

The Helsinki-based Futureplay has made games such as Merge Gardens, Battlelands Royale, and Idle Farming Empire. The deal is anticipated to close at the finish of August.

Aviram Steinhart, the CEO of Tel Aviv, Israel-based Plarium, stated in an e mail to GamesBeat that the acquisition is a sturdy addition to the company’s portfolio of studios and that it will enable diversify the company’s pipeline of games.

Image Credit: Plarium/Futureplay

“What we have found in Futureplay is a group of impressively talented and experienced developers that share a similar vision to ours in a segment that is complementary to ours,” Steinhart stated. “Plarium’s decade of experience in the midcore games [sector] and Futureplay’s innate understanding of casual games, will blend well together. We will be able to combine different areas of expertise, strengths, and fortes to introduce new games to our respective fanbases.”


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The two businesses will share information, experience, and sources to expand Futureplay’s current casual games catalog. Futureplay has released six games that have been played by more than 140 million customers, and its social media and neighborhood channels have 2.1 million followers. Merge Gardens falls in the simulation- merge genre, a rapid-developing segment of games. As developers, Plarium is seeing more and more integration of casual components in midcore games, so working with Futureplay is the excellent arrangement, Steinhart stated.

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Image Credit: Plarium/Futureplay

Jami Laes, the CEO of Futureplay, stated in a statement that the collaboration will enable improve the company’s current games and bring new offerings to players. Beyond the sources and talent, Plarium shares a equivalent vision of sustaining a inventive development atmosphere exactly where enterprise development never ever impedes on the passion for making games, he stated.

Plarium has more than 20 mobile and Computer games such as Raid: Shadow Legends, Vikings: War of Clans, Lost Island: Blast Adventure, and the Stormfall franchise.

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Image Credit: Plarium

Aristocrat Digital purchased Plarium in 2017 for $500 million. Overall, Aristocraft has 2,300 personnel, and it also owns Product Madness and Big Fish Games.

Futureplay has 38 people today.

Originally appeared on: TheSpuzz